Display


One Year of Display Ads

Bronze Ad Silver Ad Gold Ad
Appearance Business card Half page Full page
Print newsletter 4.25" x 2.75" 8.5" x 5.5" 8.5" x 11"
Mobile newsletter 600 px x 300 px 600 px x 600 px 600 px x 800 px
Website 234 px x 171 px 688 px x 97 px 688 px x 97 px
Ad rotation for seasons, promotions Unlimited Unlimited Unlimited
Not restricted to the regional section
Replace your ad with a newsletter article
$355 $603 $1497
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Design Requirements

In addition to the sizes listed above, all of our digital ad slots require high resolution raster files (jpg, png). Our print newsletter requires high resolution vector files (pdf, ai). We staff a designer so that you don't have to. Many advertisers simply tell us what they want and we design it. Contact our team hello@masslandlords.net with questions. There is no additional cost to use our design services for your display ad.

Traffic and Growth

We are reaching out to the other landlord organizations across the state to bring them under the banner of MassLandlords. Each local group gets its own regional section in the newsletter, which is where all bronze ads appear. If your business operates state-wide, a silver or gold ad will get you placement outside of the regional sections. Visit our Chapters page to see the latest list of regional sections.

Representative website traffic ending June 28, 2022

As of September 28th, 2022, our total annual traffic was 302,414 unique visitors across 369,737 sessions and 610,411 page views. We had over 7,600 on our mailing list, and we had a list average open rate of 27.0%. The median number of units owned is 3, and the average is 15. Our member companies range in size from sole proprietor duplexes to corporations with hundreds of units.

Our rates are priced to be competitive with other methods of advertising. Our network-wide CPM averages $4.21 for Bronze, $13.11 for Gold and Silver; CPC averages $0.28 for Bronze, $0.87 for Gold and Silver. We can produce click and display reports on request. To the best of our knowledge, our ads cannot be blocked by ad-blockers.

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